Snap Frames Persist, for Good Reason It used to be that exhibitors and others who needed a mounted image or intel had only two choices – stick it on a board or frame it. It was either block-mounted posters or framed posters, and neither really worked! Of course, they worked for their intended purpose, but […]
Digital Printing Has Come a Long Way Probably from the first time digital printing made forays into traditional print arenas, screen printing and other methodologies felt challenged. Of course, those options had years of practice behind them and, to be clear, they still have application in specific print tasks today, no question about it. The […]
The Difference Pull Up Banners Can Make When was the last time you visited a trade show or expo, and found a stall without pull up banners? Almost never, right? There is a good reason for that. This banner has hit a sweet spot with people – just enough information and just the right height, […]
Remember the Days Before Pull Up Banners? As anyone over 50 can tell you, it used to be that signage was one thing – a thin sheet metal rectangle or square of whatever dimensions – that was printed with the desired text and graphics, and had to then be pop-riveted onto a steel frame, itself […]
Trading on Pleasing the Discerning Human Eyeball Some aspects of our modern environment are dictated by nature, and some by town planning. It is true to say that, when planning is involved, there are certain modes or structures of presentation that are more pleasing to the human eye than others. Garish giant outdoor billboards and […]
What Do Your Exhibition Stands Say About You? When everyone knows by now what an impact on business consumer perceptions can have, it is remarkable that many still see exhibition stands and other presentation architecture as a cost centre. To be fair, exhibition stands have improved their baseline standards tremendously over the last few decades, […]
Let Us Hear It for Pull Up Banners It is fair to say that although modern consumers and exhibition goers are by now completely used to seeing pull up banners all over, there was a time when they represented true innovation. To step away from purpose-printed signage that needed a steel frame or suitable hanging […]
Have You Walked Past Stanchions Today? In high traffic hospitality and other business areas, stanchions are those smart, small but effective upright poles from which tape extrudes in order to join with the next stanchion, forming a guide or directional aid that helps manage the movement of people, usually in conjunction with wall or other […]
The Benefits of Quality Digital Printing Printing has become such an ubiquitous facility for modern business. Today, it is not only those in the printing game who avail themselves of quality digital print production. Exhibitors, promoters, and everyone else have frequent print requirements, and any time a company needs some smart promotional or other internal […]
The Fundamentals of Display Much of the bustle of daily life is subjugated to our subconscious assimilation. We are not aware of how we present and perform often enough, simply because it happens within a larger construct that we understand as conventional human or business conduct. Ergo, it takes some investigation to determine the construct […]
